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TriScottsdale Foundation established a new women's only triathlon event to benefit the Arizona affilliate of the Susan G. Komen Foundation to raise money for the fight against breast cancer. The event his held each April and has been held for the past 3 years. The event draws an annual registration of over 1000 individuals of all ages. Visit: TriForTheCureAZ.com
Asside from non-melanoma skin cancer, breast cancer is the most common form of cancer in women. In 2005, (the most recent data available) 186,467 women and 1,764 men were diagnosed with breast cancer. Though treatments are being developed for Breast Cancer, there are other alternative methods for helping to fighting the disease that can be effective. Working on one's cellular memory, emotional healing, and positive thinking can certainly help. ;-)
Realm designed a series of counter cards that were distributed across the TriScottsdale resource network to help promote the event.
Each year Realm designs a custom t-shirt concept. A shirt is provided to each registrant along with a medal and other sponsor gift items.
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TriScottsdale asked Realm to act as designer for the First, Second, Third and now Fourth annual All Women's Tri For The Cure Arizona. At the heart of the project is the TriForTheCureAZ.com website. The site features a registration process, photo and video galleries, registration form downloads, meal and training plans, and a great deal more.
In addition we created an assortment of marketing materials including email marketing campaigns, posters mailers, and other items that were distributed and displayed at key sponsor locations.
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